“If words of command are not clear and distinct, if orders are not thoroughly understood, then the general is to blame.”
Sun Tzu, as told in Sima Qian's Records of the Grand Historian
If the pickers misunderstood the brief, the brief was not clear. Say it again, more simply.
Share it with someone who needs it today. The link shows this card as its picture.
Save the square card · Upright, for stories · 10 second video
Ordinary links: no Facebook like widget, no tracking pixel. Nothing leaves this page unless you choose to send it.